my name is soledad (oscar) coyoli.
I am a designer and a musician working on graphic design, web, illustration, sound and music.

Throughout my career in mexico, I’ve had the privilege of working with renowned advertising agencies such as Leo Burnett and Kastner & Partners, boutique record labels like Discos Cuchillo and Intolerancia, and international brands including Yves Rocher. I’ve collaborated with a diverse range of clients across industries – ranging from Philip Morris and Aeromexico to Modelo Brewery – each offering invaluable learning experiences.

My music was presented in spaces that hold deep personal significance, such as the MUAC (Museo Universitario de Arte Contemporáneo) and the Franz Mayer Museum in Mexico City.

In 2014, during a UNESCO-Aschberg artistic residency, I discovered Montreal’s vibrant digital art scene. Inspired by its creative energy, I decided to settle in the city to evolve and refine my work — both visual and sonic — through the exploration of new languages, technologies, and tools. Upon my arrival, I studied 3D animation and then continued to grow as a graphic designer.

Over the years, I have collaborated with studios like Bain de Minuit and Please Don’t Tell, the organization Arts in the Margins, and record labels such as Small Scale and Paper Bag, doing graphic design, illustration, 3D modeling, UI design, and researching AI for creative applications.

At the same time, I have developed my own sonic language through song (Soledad Coyoli) or improvisation (Soledad Rosas & Jumelxs). It is along this path that I have been fortunate to traverse worlds and build bridges in this new home, from circus (Cirque Éloize) to contemporary dance, electronic music and sound improvisation.

I performed my music on “Ojas”, choreography by Edgar Zendejas created for the film “7 moments de joie” by Cirque Eloize.

i'm currently...

doing a master degree at the UQAM on experimental media (research-creation), while pursuing my music and sound projects and my practice as a designer.

I’m slowly integrating max/msp, touchdesigner and lua language into my work flow.